media studies

media studies
student work 2012/14

Thursday, 7 May 2015

NEWS AGENDAS: PRINT MEDIA AND THE ELECTION

The election day media.

The Sun's use of what has become a pop-culture icon to make a pejorative front page on polling day. The attack on personality rather than politics might be seen as a trope of tabloid coverage - something the lesson on The Trews last week made clear for some of you.

The coverage is a very good example of McCombs [1998] Agenda Framing Theory with the Sun keen to engage in personality attacks rather than a discussion of issues and opts to represent Miliband as incapable by the correlation of the image to his lack of fitness to govern the country. We might begin to consider why a Murdoch owned institution has such an agenda - the parent company inks to gas and oil industry and Miliband's stance on energy capping, perhaps?


http://www.theguardian.com/media/2015/may/06/sun-ed-miliband-labour-mail-telegraph-election


The post- election day media. Explore the portrayal of the news - the range from factual [The Telegraph] through triumphal [The Mail] to the sensational [The Star]. Appropriate to consider the way that the coverage indicates the agenda and ideology of each of these institutions.


http://www.theguardian.com/media/gallery/2015/may/08/election-2015-the-front-pages-in-pictures

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